Hey fellow Betterific-ers, this past week in ideas has been really productive and interesting. The top ideas are pure gold, with some really innovative ideas that, if implemented, have the potential to really make serious waves. But to be honest, Betterific is so full of innovation and good stuff that it isn’t surprising that these ideas came up. But without further adieu, here are the ideas:
Hey folks! So with the world cup already in progress, I want to take this time to make a shout out to Team USA! Even though we tied yesterday it was an amazing game to watch. I hope you all have been watching some matches, because the world cup is awesome. To help you pass the time between games, and to sate your appetites for all things Betterific, here I present last week’s top ideas!
Hello to all my faithful Betterific readers and posters! This week’s collection of top ideas is pure quality, with ideas calling for things like box pickup services offered by moving companies to basing student loans off of the quality of the college and the likelihood of graduates receiving a job afterwards. It’s posts like these that make me proud of the community Betterific has created, and all I have to say is keep moving and keep shaking. Together we can innovate a better world. Browse the posts below, and remember to share with everyone!
We’ve been a little busy at Betterific this past week, so we’re running a little behind on a few things, one of which is the Weekly Top Ten Ideas from this past week (May 5th). But we certainly didn’t want to skip any of these fantastic and unique ideas. Stay tuned for more great ideas and upcoming campaigns!
Betterific has had a busy April, running both the 16 Handles and Coke/McDonald’s Challenges, not to mention the current Washington Nationals campaign that has been running since April 25th and will end on May 5th, 2014 at 3pm (there’s still time to give the Nats your best ideas)! Needless to say, the Betterific team really enjoyed working with 16 Handles on their customer experience campaign. We had a great time talking with their team during the set-up of the campaign and we are excited to help such a young and inspiring new company, headed by their amazing CEO Solomon Choi. We also hope to follow-up with 16 Handles several weeks from now to do a case study on their campaign, find out what worked for them and what didn’t and to come up with a better idea of best practices to implement when companies crowdsource for product development and marketing. While we always enjoy the process of seeing what ideas come about when people start brainstorming for companies, coming up with new and creative ways for making the frozen yogurt experience better was certainly a lot of fun and it’s a good thing frozen yogurt is healthy because there were definitely some serious cravings happening as a result of intense fro-yo idea generation.
Now, back to the winners! The campaign ran from April 8th to April 18th during which time Betterific members were able to post their ideas on the site for how to make the 16 Handles customer experience better. 111 ideas were submitted with the top themes identified in creative marketing, special events, community involvement, new products and fro-yo accessories. The grand prize winner would receive free frozen yogurt for a year and 5 runner-up winners would each receive a $25 16 Handles gift card. In addition, all winners were to be given the chance to meet face-to-face with CEO Solomon Choi to discuss their ideas and their passion for frozen yogurt.
Our grand prize winner was Sara Levin and our 5 runner-up winners were Luke Bornheimer, Tovah Silbermann, Ashley Smith, Ari Polsky, and Diane Lipson. Below are a few of our favorite ideas posted by the winners. (Please note that these ideas are not necessarily the ideas that were selected by 16 Handles for implementation.)
Ok, we’re going to get some fro-yo… Happy innovating!